Fian Arroyo Art At Toy Fair NYC This Week

February 17, 2014 in animals, cartoons, character design, Fian Arroyo, Fian Arroyo blog, Games, humorous illustration, humorous illustrator, illustration, mascots, people, toys, game art

Here's a pic of the Paper House booth at Toyfair in NYC this week with the skateboard monster cutout featuring artwork I did for The Fian Arroyo Collection for stickers and magnets. If your at Toy Fair check out booth 2860.

Kid Stuff Spring Catalog Cover

February 07, 2014 in advertising illustration, animals, character design, Fian Arroyo, Fian Arroyo blog, humorous illustration, humorous illustrator, people, food

Check out this humorous illustration created once again for the awesome folks at Kid Stuff for their spring 2014 catalog cover. I always look forward to working with them because I know we will be creating some fun stuff! Its always somewhat of a challenge getting in all the necessary pieces of the illustration to fit into such a vertical format, but the challenge is part of the fun.

Here is the final sketch along with the cover for the catalog with the final art. Thanx again Kid Stuff for the opportunity to draw something fun!

Fian Arroyo Art Swag

January 29, 2014 in advertising illustration, animals, cartoons, character design, Fian Arroyo, Fian Arroyo blog, humorous illustration, humorous illustrator, illustration, line art, people, sports

Got some killer swag last week from the awesome folks at Blue Ridge Adventures with art I created for them. Gotta love swag!!!! Thank you!!!!!

Kid Stuff Winter Catalog Cover

November 21, 2013 in advertising illustration, character design, Fian Arroyo, Fian Arroyo blog, humorous illustration, humorous illustrator, illustration, people

I recently illustrated another fun piece for the great folks at Kid Stuff for their winter 2013 catalog. Its great to see kids have so much fun with toys and I wanted to capture that joy in this piece. I posted an earlier blog on Oct. 1 that shows a super rough gesture sketch of how I wanted the composition to be. It was a challenge to fit all the elements, the client requested, into such a vertical format and leave room for the logo and some type but I do love a challenge and believe it came out great. What do you think?

Thank you Kid Stuff for the opportunity to create such fun pieces and I look forward to many more....you all rock!!!!

My New Email Campaign

November 08, 2013 in character design, Fian Arroyo blog, humorous illustration, humorous illustrator, line art, cartoons, people, advertising illustration, illustration, Fian Arroyo

Check out this email campaign I am doing through Agency Access that is sent out to folks in the advertising industry. It is the first installment in a series I have in capturing the challenges art buyers face in a humorous way. I decided to use a fun B/W doodle illustration style which incorporates use of already existing color images I have done in my digital airbrush style.
I wanted to do something more than just show an existing illustration to attract work, I wanted to create something that is designed for this particular campaign and have art buyers relate to it.

I have included the ad in its entirety which includes the copy I had written for it.

Waddayathink? All comments and/or suggestions are welcome.

-Fian