blues hound

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My Interview With Drawn By Success

February 20, 2014 in cartoons, character design, Fian Arroyo blog, humorous illustration, humorous illustrator, illustration, mascots, music

Had the honor of being interviewed on Friday Hangout last Friday by my buddies Carlos Castellanos and Bob Ostrom for their Drawn By Success Site. We discussed:
The current state and challenges of the illustration market, marketing strategy, developing multiple streams of income and a whole lot more - See more at:

http://drawnbysuccess.com/interview-humor-illustrator-fian-arroyo/#sthash.trzUwiHi.dpuf

Blues Hound Email Campaign

January 23, 2014 in advertising illustration, animals, cartoons, character design, Fian Arroyo blog, humorous illustration, humorous illustrator, illustration, line art, music

Check out this email promotional campaign I am did through Agency Access for November of 2013. It is the second installment in a series I have in capturing the challenges art buyers face in a humorous way. I decided to use a fun B/W doodle illustration style for the main image with an arrow that lets you see the full color version of the art when you click on it.

I wanted to do something more than just show an existing illustration to attract work, I wanted to create something that is designed for this particular campaign and have art buyers relate to it.

I have included the ad in its entirety which includes the copy I had written for it.

Waddayathink? All comments and/or suggestions are welcome.

-Fian