Fian Arroyo Art At Toy Fair 2014 This Week

February 17, 2014 in animals, cartoons, character design, Fian Arroyo, Fian Arroyo blog, humorous illustration, humorous illustrator, toys, Games, game art

Toyfair in NYC is happening this week. Mindtwister USA is there displaying a new board game, along with their other product lines, called Bucky Lasek's Ramps and Rails that I did all the artwork for. Check out this pic of the game being displayed at the booth. I will display more pics as I receive them.

Kid Stuff Spring Catalog Cover

February 07, 2014 in advertising illustration, animals, character design, Fian Arroyo, Fian Arroyo blog, humorous illustration, humorous illustrator, people, food

Check out this humorous illustration created once again for the awesome folks at Kid Stuff for their spring 2014 catalog cover. I always look forward to working with them because I know we will be creating some fun stuff! Its always somewhat of a challenge getting in all the necessary pieces of the illustration to fit into such a vertical format, but the challenge is part of the fun.

Here is the final sketch along with the cover for the catalog with the final art. Thanx again Kid Stuff for the opportunity to draw something fun!

Fian Arroyo Art Swag

January 29, 2014 in advertising illustration, animals, cartoons, character design, Fian Arroyo, Fian Arroyo blog, humorous illustration, humorous illustrator, illustration, line art, people, sports

Got some killer swag last week from the awesome folks at Blue Ridge Adventures with art I created for them. Gotta love swag!!!! Thank you!!!!!

Blues Hound Email Campaign

January 23, 2014 in advertising illustration, animals, cartoons, character design, Fian Arroyo blog, humorous illustration, humorous illustrator, illustration, line art, music

Check out this email promotional campaign I am did through Agency Access for November of 2013. It is the second installment in a series I have in capturing the challenges art buyers face in a humorous way. I decided to use a fun B/W doodle illustration style for the main image with an arrow that lets you see the full color version of the art when you click on it.

I wanted to do something more than just show an existing illustration to attract work, I wanted to create something that is designed for this particular campaign and have art buyers relate to it.

I have included the ad in its entirety which includes the copy I had written for it.

Waddayathink? All comments and/or suggestions are welcome.

-Fian

University Mascot Character Design

December 11, 2013 in advertising illustration, character design, Fian Arroyo, cartoons, Fian Arroyo blog, animals, mascots, sketches, humorous illustration

Recently I was commissioned by Turkel Advertising in Miami, Florida to do a character design for Barry University. They needed a redesign for their parrot buccaneer mascot Bucky.

The first step was to draw sketches of numerous different pirate parrots, in Corel Painter using my Wacom Intous 4 tablet, to narrow down the direction we wanted to focus on.

After that was completed, finding the right combination of clothing, hat and what the character was going to be holding in his hands was the next step.

The next step was to create various color comps in Photoshop to get the colors right before going to final art. When we had what the character was going to look like wired, I went to final art and completed Bucky in Adobe Illustrator.

I also created color comps of Bucky for a costume design company to use as a guide in making a mascot costume.

Check out the final art along with 3 of the many ideas created in the process.

Lemme know what ya think.